Answerbase AI-Enhanced Product & Collection Optimizations Workflow Overview
Answerbase enables you to optimize your product and collection pages (product category pages) in just minutes per page, as we're able to recognize and aggregate the customer demand for information related to each product and product category and fed that to your team. We have customers optimizing their site in less than 5-10 minutes per page with great content that is important for customers and has been rewarded handsomely for SEO as Google continues to steer towards rewarding "people first helpful content" in their core ranking systems.
See an overview video here:
Types of recommendations that Answerbase provides (depending on your plan) are the following:
If you don't see some of the options listed above and you'd like more information about what plan is necessary to get those enabled, please contact us and we'll discuss your needs and work to make sure you're taken care of.
See an overview video here:
Types of recommendations that Answerbase provides (depending on your plan) are the following:
- Support Channel Q&A: Answerbase can read through years of history of the great information your team has shared with customers to answer their pre-sales questions, and understand what Q&A pairs have lead to a conversion in the past. This enables your marketing team to review and approve great original information and leverage that for content marketing purposes (ask about support with your customer service platform).
- AI-Proposed Q&A: Answerbase understands what percentage of customer questions fall in what categories, can read through all of your product information (descriptions, specs tables, product documentation, sales sheets, etc.), and generate the questions that customers would ask with the accurate answers for that pre-sales question. In the same breath, Answerbase speaks to the value behind each product detail and why it's valuable when considering the purchase of that type of product, and in the same breath optimizes the content with the short-tail search terms that customers use to search for that product.
- Asked on Google: Answerbase can recognize the questions that are regularly being asked on Google related to each product and product category, and also provide you with what Google considers the current best answer for that question...enabling your company to provide it's own answers to these questions based on their expertise and experience (which is what creates value for SEO).
- UGC Q&A Optimizations: For original questions posed by customers thorough Answerbase's widgets and the original answers by your team, we pull those original Q&A's back into the optimization workflow so your marketing team can put the final SEO touches to that helpful content to ensure they provide lift for the short-tail product and category search queries.
- Asked on Forums: Answerbase reads across the internet and finds the questions that are being asked on forums related to each product and product category, revealing the customer demand for information related to each product/category and giving your company the opportunity to provide the best answers to those questions.
- Competitor Q&A: Answerbase will recognize if your competitors have gotten questions from their own customers about the product you're selling, and we feed those questions to you so you understand the customer demand for information and if you think it's valuable information to consider providing to your own customers you can fulfill that information demand with your team's expertise and experience.
- Customer Queries: Some customers that start engaging with Answerbase's Q&A widget will start asking their question, but then when they realize they need to enter their contact information in order to get a notification for an answer....they choose not to give their email address to another company. That request for information is still gold, as it continues to reveal a real customer's demand for information related to the product....so Answerbase still collects those questions and feeds those to you for consideration on whether you'd like to publish a Q&A pair to cover that.
If you don't see some of the options listed above and you'd like more information about what plan is necessary to get those enabled, please contact us and we'll discuss your needs and work to make sure you're taken care of.
