Sep 08, 2021 - 02:57 PM
Currently the reporting is reporting on (1) the total volume of orders and (2) the total value of the orders where Answerbase is able to track that the end user has engaged with the Q&A content or capabilities within your ecommerce site. Answerbase drops a cookie when anyone engages with Q&A content and capabilities and then recognizes that cookie with the conversion tracking script if/when the user converts a sale.
Examples of different engagements that Answerbase tracks are as follows:
- Asking a question where an answer is autosuggested
- Users clicking to expand a longer answer shown through the Q&A widget
- Posting a new question
- Customer visits Q&A landing page and goes through to product and converts
Note on Common Mistake: Please note that if your conversion tracking script is not implemented properly, sometimes customers experience the total sales amount that Q&A has assisted in appears to be very large. If you're experiencing this, you may be inserting the total sales value as "$3000" without a decimal....as opposed to "30.00" with a decimal. If you find that your sales numbers seem to be unrealistic based on your average order size, please check the values being passed into the conversion tracking script to ensure that a decimal point is being inserted appropriately so Answerbase is being supplied with an accurate order value to report.