Getting Started with Answerbase for Ecommerce
Thanks for choosing Answerbase for your business. This guide goes over a few foundational elements to consider as you get started with configuring your Answerbase account and customizing your solution.
Why "People-First Helpful Content" is Critical for Google, SEO, and Conversion Rate Optimization (CRO)
Please view the quick video below so you're updated on Google's latest changes regarding ecommerce and why "people-first helpful content" is critical for any ecommerce merchant's future. Google and customers want helpful content, and Answerbase facilitates the creation of that content in a way where it (1) has a measurable lift on your conversion and then (2) has a measurable lift on your organic traffic.
If you'd like to schedule a demo with a product specialist about your own site and what we would advise to get you the best results, you can schedule a demo here.
1) Integrating Answerbase Product Q&A into Your Ecommerce Site
We have a short list of things (most are less than 5 minutes) that you need to do in order to get set up with Answerbase on your ecommerce site. Please see the document below to manage your integration.
View Answerbase Ecommerce Integration Steps
If you need help with onboarding your site, you can Schedule and Onboarding Call here.
2) Import Any Existing Product Q&A Content (Optional)
Many ecommerce merchants have existing Q&A content that they've collected over time from a service that had a simple Q&A function but it didn't allow them to leverage the value of that content through CRO and SEO. Use our easy import process in order to seed your database with quality product Q&A content right from the start, which will save you time and increase engagement for your initial users.
Follow these steps to import your product Q&A content into Answerbase:
4) Review Our Ecommerce Q&A Administration Overview
Once you're product Q&A widget is integrated across our site, everything becomes very reactive from there where Answerbase will notify you when (1) we have created a new batch of recommendations within our AI-Enhanced optimization workflows for your review and (2) when new questions are asked by your customers about your products or product categories.
Once you've accomplished the above, you've set the foundation for customer engagement and search traffic growth. We recommend that you see how engagement goes over your trial period and Contact Us if you're needing any other assistance.
Why "People-First Helpful Content" is Critical for Google, SEO, and Conversion Rate Optimization (CRO)
Please view the quick video below so you're updated on Google's latest changes regarding ecommerce and why "people-first helpful content" is critical for any ecommerce merchant's future. Google and customers want helpful content, and Answerbase facilitates the creation of that content in a way where it (1) has a measurable lift on your conversion and then (2) has a measurable lift on your organic traffic.
If you'd like to schedule a demo with a product specialist about your own site and what we would advise to get you the best results, you can schedule a demo here.
1) Integrating Answerbase Product Q&A into Your Ecommerce Site
We have a short list of things (most are less than 5 minutes) that you need to do in order to get set up with Answerbase on your ecommerce site. Please see the document below to manage your integration.
View Answerbase Ecommerce Integration Steps
If you need help with onboarding your site, you can Schedule and Onboarding Call here.
2) Import Any Existing Product Q&A Content (Optional)
Many ecommerce merchants have existing Q&A content that they've collected over time from a service that had a simple Q&A function but it didn't allow them to leverage the value of that content through CRO and SEO. Use our easy import process in order to seed your database with quality product Q&A content right from the start, which will save you time and increase engagement for your initial users.
Follow these steps to import your product Q&A content into Answerbase:
- Importing Any Users (if necessary): If you don't have any specific user attribution to your product Q&A, you can skip this step and only import the Q&A content. If your Q&A content is tied to existing users, then you'll want to import the users that are associated with your Q&A content first so we know who to associate the questions and answers to. In your administration site, see under "Users > Import Users" where you can see our CSV import template and formatting guide, and import the users who were responsible for posting the Q&A content. This will allow us to associate the Q&A content to the appropriate users when you import the content.
- Importing Product Q&A Content: Under "Content" you'll see the option to "Import Content". Here you can see our CSV template and formatting guide for the content, which allows you to import your existing product Q&A content and ensure that valuable content is available for future customers browsing your products.
4) Review Our Ecommerce Q&A Administration Overview
Once you're product Q&A widget is integrated across our site, everything becomes very reactive from there where Answerbase will notify you when (1) we have created a new batch of recommendations within our AI-Enhanced optimization workflows for your review and (2) when new questions are asked by your customers about your products or product categories.
- AI-Enhanced Content Creation Recommendations: We encourage you to watch our video overview of our AI-Enhanced optimization workflows where Answerbase feeds you with the customer demand for information related to your highest value products and product categories, giving you a very quick and easy way to optimize those pages to ensure you have all the information you need for value to your customers and enhancing your SEO for product and category searches.
- New Questions from Customers & General Administration Overview: You'll be notified when customers have asked a question and it'll lead you or the appropriate team member who has been assigned to that question directly to the question to answer. If you'd like an overview of our administration tools, please review our Administration Overview for Ecommerce Product Q&A.
Once you've accomplished the above, you've set the foundation for customer engagement and search traffic growth. We recommend that you see how engagement goes over your trial period and Contact Us if you're needing any other assistance.
