We saw Q&A content soar through Google's 2024 core updates....from March to November (current month) we saw about a 5x increase in organic traffic to Q&A content specifically....and we've also seen lift for our customers sites that the Q&A content is integrated in and around. There are a couple different ways we've seen this play out which we'd like to point out in this post. We're going to show two examp Read more
We saw Q&A content soar through Google's 2024 core updates....from March to November (current month) we saw about a 5x increase in organic traffic to Q&A content specifically....and we've also seen lift for our customers sites that the Q&A content is integrated in and around. There are a couple different ways we've seen this play out which we'd like to point out in this post. We're going to show two examp Read more
When customers are looking for a product, many times they're doing a broader "Product Category" or "Product Collection" level search but then they're presented with a number of products within that category and need to filter further from there to find the product they will feel satisfied will fit their needs and convert. Finding the Right Products Through Organic Search Filters Google's new "Merchant Listing Experie Read more
If you're integrating into a services website, you want to identify the different "Services" that you provide and you'll want to ensure that those are defined when you insert the widget. This documentation covers a services site that has a few services that you provide and have a simple navigation to those services on your site, so if you just have several services you offer this documentation should service you well Read more
If you're integrating Q&A on the bottom of your website articles so that customers can ask any questions relevant to the topic in that article, you want to ensure that there are specific parameters defined when you insert the widget so that Answerbase knows what the article is and associate the appropriate Q&A content to that article. Answerbase's Q&A widget can be added to the bottom of every one of your Read more
Google’s results have changed dramatically over the last several years, with their continued focus on rewarding "People-first content" that is created for actual people (not search engines) and then shaking up ecommerce searches as they're showing product details pages as the first result instead of just sending them to a product category page (most often Amazon’s category page). These updates to SERPS ma Read more
It's a brave new world and the whole planet is talking about AI....and we've run into many customers who aren't up to date with if/how to use AI and what Google has said about it, so we wanted to create an article that goes over the detials of what Google has said and how to appropriately use AI to create efficiencies. First....let's just set everybody's mind at ease.....Google has made it abundantly clear that using Read more
There are several things going on in the ecommerce, technology, customer behavior and SEO which is driving merchants to explore solutions like Answerbase on their site. We've listed a few of those below so you can understand a bit more about what is going on and why you should consider Answerbase for your site.
Google's Shift to Ranking Pages & Sites with "People-first content": Google has notable changed i Read more
Now that you have your account information, you'll want to determine what users are going to be managing content on your platform. If you are the only person who is going to be managing the site and content, then you don't have to worry about setting up new users....but you may want to consider the "Default Content Publishing Rules" below to ensure that newly posted content is published based on your preferences. If Read more
You can have your product questions and answers functionality search through your product descriptions, details, and specifications to ensure that if you've already provided an answer to a customer's question...Answerbase can auto-suggest that information to automatically answer that customer's question and lead them to convert to a sale. Within your administration area, you'll find under "System Settings > Produc Read more
